About the Project
Scooper is an upcoming ice cream brand that focuses to serve young earning audience. The brand sells premium ice creams without making your pockets empty!

Problem 
Facing tough competition from local and big brands, the brand wanted to create it’s own space in the consumer’s minds and be a reason to make people happy with it’s super rich taste, which is difficult to achieve with fierce market forces from competitors.

Solution
Creating a modern and curious identity and packaging to attract younger audience. Using a colour system that is vibrant, and typography that is fun and modern, the brand will be seen as a place of happiness, even with the box at home should feel alluring.